B2B Industry Insights

The CurbClose Blog

No fluff. No generic advice. Just hard-hitting sales strategies, estimating formulas, and technology insights from industry veterans.

SalesOct 8, 2026

How to Sell Roofs Better: From Storm Chaser to Design Consultant

Learn how to sell roofs better by shifting your psychology from a contractor to a design consultant. Actionable scripts, objection handling, and visual closing strategies.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 9, 2026

How to Sell Siding Jobs Better: Eliminating Color Anxiety to Close Faster

Learn how to sell siding jobs better by ditching 2-inch plastic samples. Discover how digital co-design and interactive visualization eliminate color anxiety and skyrocket close rates.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 10, 2026

How to Sell Windows: Stop Pitching Glass and Start Pitching Curb Appeal

If you want to know how to sell windows without losing on price, you must stop talking about U-factors and Argon gas. Learn the visual closing strategy.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 11, 2026

How to Sell Epoxy Floors: Transforming the Garage into a Living Space

Learn how to sell epoxy floors by positioning the garage as an extension of the living space. Maximize margins with visual presentations and premium flake options.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 12, 2026

How to Sell Garage Doors: The Highest ROI Exterior Upgrade

Learn how to sell garage doors by leveraging real estate data and visual presentations. Discover why the garage door is the ultimate curb appeal upgrade.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 13, 2026

How to Increase Your Close Rate on Paver Sales: Ditch the 2D Blueprint

Learn how to increase your close rate on paver sales by moving from 2D CAD drawings to emotional 3D visual selling. Dominate the hardscape industry.

MW
Mark Williams
SVP of Sales Strategy
UpsellingOct 14, 2026

How to Upsell Siding: From Standard Vinyl to Premium Cladding

Learn exactly how to upsell siding from cheap vinyl to premium composite or fiber cement using the "armor-plating" pitch and visual presentation tactics.

MW
Mark Williams
SVP of Sales Strategy
UpsellingOct 15, 2026

How to Sell James Hardie Siding Over Vinyl: The Ultimate Script

Learn exactly how to sell James Hardie siding over vinyl. Discover the 15-year TCO pitch, the ROI scripts, and how to use visual software to close the gap.

MW
Mark Williams
SVP of Sales Strategy
UpsellingOct 16, 2026

How to Upsell a Metal Roof Instead of Asphalt: The Luxury Pitch

Learn how to upsell a standing seam metal roof over standard asphalt shingles by framing it as a forever investment and using 3D visual selling.

MW
Mark Williams
SVP of Sales Strategy
UpsellingOct 17, 2026

How to Get Customers to Upgrade to Architectural Shingles

Learn how to get customers to upgrade to architectural shingles. Use wind warranties and visual selling to easily add $1,500 to a basic 3-tab roof quote.

MW
Mark Williams
SVP of Sales Strategy
UpsellingOct 18, 2026

Selling Black Window Frames vs White Windows: The 20% Premium

Learn the psychology of selling black window frames vs white windows. Discover how to leverage the modern farmhouse trend to charge a 20% premium.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 19, 2026

How Much to Charge Per Square for Architectural Shingles in 2026

A ruthless breakdown of roofing margins. Discover the exact math behind labor burdens, material inflation, and the target O&P to hit 40% margins.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 20, 2026

Average Labor Cost to Install James Hardie Siding (2026)

Discover the average labor cost to install James Hardie siding. Learn why fiber cement labor is double vinyl labor and how to justify the cost to the homeowner.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 21, 2026

What is a Good Profit Margin for a Roofing Company?

Discover what is a good profit margin for a roofing company. Learn why you should target a 50% gross margin and how to achieve it through visual selling.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 22, 2026

How to Calculate Waste Factor for a Metal Roof (Standing Seam)

Learn how to calculate waste factor for a metal roof. Understand why standing seam waste is often 15-20% and how to price accordingly to protect margins.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 23, 2026

How Much to Charge for a 2-Story Roof vs 1-Story

Discover how much extra to charge for a 2-story roof versus a 1-story roof. Learn the exact height charge labor multipliers and how to justify the premium price.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 24, 2026

How Much to Charge for a Minimum Service Call (Roof Leak)

Find out exactly how much to charge for a minimum service call for a roof leak. Learn why $350 is the floor, and how to turn a patch into a $20k replacement.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 25, 2026

Is $65 a Square for Roofing Sub Labor Too High?

Contractors often ask if $65 a square for roofing sub labor is too high. Learn why cheap labor actually destroys your net profit through warranty claims and OSHA fines.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 26, 2026

How to Price Custom Deck Stairs (Composite): The Profit Trap

Learn how to price custom deck stairs using composite materials. Discover the hidden labor traps in framing stairs and how to present the price effectively.

MW
Mark Williams
SVP of Sales Strategy
EstimatingOct 27, 2026

Overhead and Profit (O&P) Xactimate Rules in Texas (2026)

Navigate the Overhead and Profit (O&P) Xactimate rules in Texas. Learn how to fight adjusters for your 10&10 using coordination of trades and state bulletins.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 28, 2026

How to Close a Roofing Sale at the Kitchen Table (One-Call Close)

Master the one-call close. Learn how to close a roofing sale at the kitchen table by handling spousal objections and using visual presentation software.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 29, 2026

The Best Way to Present a Roofing Quote to a Homeowner

Discover the best way to present a roofing quote to a homeowner. Stop emailing PDFs and learn how on-the-spot visual quoting drastically increases your close rate.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 30, 2026

Customer Says Roof Quote is Too High? How to Respond

When a customer says your roof quote is too high, do not panic. Use these exact sales scripts and visual selling tactics to handle the price objection.

MW
Mark Williams
SVP of Sales Strategy
SalesOct 31, 2026

How to Stand Out From Other Roofing Bids (And Stop Competing on Price)

Discover how to stand out from other roofing bids. Learn how to create a "Category of One" by abandoning cheap samples and delivering a visual presentation.

MW
Mark Williams
SVP of Sales Strategy
SalesNov 1, 2026

Why Am I Losing Siding Bids to Cheaper Contractors?

Find out why you are constantly losing siding bids to cheaper contractors. Discover how to prove your quality visually and stop competing on price.

MW
Mark Williams
SVP of Sales Strategy
SalesNov 2, 2026

The Best Presentation Software for Exterior Contractors (2026)

Looking for the best presentation folder or software for exterior contractors? Learn why physical folders are dead and why visual 3D software wins every bid.

MW
Mark Williams
SVP of Sales Strategy
SalesNov 3, 2026

How to Stop Homeowners From Delaying the Contract Signature

Learn how to stop homeowners from delaying the contract signature. Discover why "we need to think about it" is a symptom of anxiety, and how to fix it.

MW
Mark Williams
SVP of Sales Strategy
SalesNov 4, 2026

How to Close a Siding Deal on the First Visit (One-Call Close)

Master the siding one-call close. Learn how to overcome color anxiety, handle spousal objections, and close $30k siding deals on the very first visit.

MW
Mark Williams
SVP of Sales Strategy
TechnologyNov 5, 2026

JobNimbus vs AccuLynx: Which is Better for a Small Team?

Comparing JobNimbus vs AccuLynx for a small roofing team. Learn which CRM is best for production, and why neither solves your front-end sales presentation.

MW
Mark Williams
SVP of Sales Strategy
TechnologyNov 6, 2026

Is the Hover App Worth the Cost Per House? (Contractor Review)

Contractor review: Is the Hover app worth the steep cost per house? Learn why measuring apps are great for engineering, but terrible for closing sales.

MW
Mark Williams
SVP of Sales Strategy
TechnologyNov 7, 2026

Is There a Cheaper EagleView Alternative for Roofers?

Looking for a cheaper EagleView alternative? Learn why paying $40 for an aerial report is killing your margins, and what modern roofers are doing instead.

MW
Mark Williams
SVP of Sales Strategy
SalesNov 8, 2026

How to Pay Roofing Sales Reps Commission Only (The 10/50/50 Split)

Learn how to pay roofing sales reps on a commission-only basis. Discover the 10/50/50 split model and how to attract top-tier sales talent without paying salaries.

MW
Mark Williams
SVP of Sales Strategy
TechnologyNov 9, 2026

The Best Tablet for Roofing Sales Presentations in 2026

Looking for the best tablet for roofing sales presentations? Learn why the iPad Pro dominates the industry and what software you need to run on it.

MW
Mark Williams
SVP of Sales Strategy
TechnologyNov 10, 2026

CompanyCam vs Hover: Which App Actually Closes Deals?

Comparing CompanyCam vs Hover for exterior sales. Discover why neither app is designed for emotional closing, and what software you actually need to increase revenue.

MW
Mark Williams
SVP of Sales Strategy